Poly Kroma 2024
Background
Poly Kroma is an annual exhibition that showcases the works of Cal Poly Pomona's visual communication design students. The exhibition is split up into two shows: the Industry Portfolio Showcase and the 2D3D+ Juried Student Art Show.
Result
Worked alongside a team of seven to conceptualize and finalize branding and logos through 18 deliverables used to advertise the event. In 9 months, we produced visually appealing materials that effectively communicated key information and engaged our target audience of students, friends, faculty, alumni, and industry professionals.
Poly Kroma Logo Process: Initial ideas (left), Final logo (right)
Preliminary Poly Kroma Posters
Final Poly Kroma Poster
Library banners displayed at the university library
Show Name Tags (left), Library Banner (right)
